Adding campaign (UTM) tags to a QR code

1 min read · Updated 18 Oct 2026

See your QR traffic by name in Google Analytics or any other web analytics tool.

For: EveryoneDifficulty: Medium⏱ 2 min

Step by step

  1. Open the code and choose Edit.
  2. Under Campaign tracking (UTM), fill in the source, medium and campaign — for example qr, flyer, december-sale — or Start from a saved set.
  3. To reuse them, give the set a name in Save these tags as a set named.
  4. Save. The code’s page shows the full address each scan now opens.

Tips

  • Tags are added to web destinations only; a WhatsApp chat or a phone call has nowhere to put them.
  • Tags the address already has are kept as they are. Changing these never changes the printed code.
  • Campaign tags are included from the Growth plan.

Related

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